Dozier Blog : Blue jeans are probably the single most representative article of American clothing. They were originally invented by tailor Jacob Davis, who together with dry-goods salesman Levi Strauss patented the idea in 1873 as durable clothing for miners. Blue jeans (also known as dungarees) spread among workers of all kinds in the late 19th and early 20th centuries, especially among cowboys, farmers, loggers, and railroad workers. During the 1950s, actors Marlon Brando and James Dean made blue jeans fashionable by wearing them in movies, and jeans became part of the image of teenage rebelliousness. This fashion statement exploded in the 1960s and 1970s as Levi's became a fundamental part of the youth culture focused on civil rights and antiwar protests. By the late 1970s, almost everyone in the United States wore blue jeans, and youths around the world sought them. As designers began to create more sophisticated styles of blue jeans and to adjust their fit, jeans began to express the American emphasis on informality and the importance of subtlety of detail. By highlighting the right label and achieving the right look, blue jeans, despite their worker origins, ironically embodied the status consciousness of American fashion and the eagerness to approximate the latest fad.

        Beau Dozier Blog : Under Louis XIV the French court at Versailles became the center of Western fashion, and fashionable clothing was produced nearby, in Paris. Paris remained the capital of women's fashion for the next 300 years. Yet despite fashion’s economic importance, it produced controversy. Moralists in France and elsewhere argued that fashion undermined the rigid social hierarchy because middle-class people could copy the fashions of the aristocracy, often buying secondhand the very clothes that their social superiors had once worn. These critics deplored the fact that even a milkmaid could look like a lady.

        Beau Dozier Soundtrak : Fusion of cultures, crossover of tastes, interplay of contrasts: creating an unusual equilibrium between jackets that verge on the formal and comfortable lightweight trousers in shantung. In this juxtaposition of styles that brings to the city a relaxed and elegant savoir vivre, the jacket - always reconstructed but perfectly tailored - favors Prince of Wales checks and chalk stripes, fabrics that may seem traditional but actually emphasize the precise structure of the garment.